Is your main income at risk? (do this asap)

More income and more fulfillment.

Used to be, our CORE incomes gave us security and peace of mind.

These days…

The word “security” in the workplace is nearly laughable.

On top of that, we’re often asked to do more for less. We’re barely getting by as it is…

…All while our personal life is taking a nosedive because of it.

And what we’re doing may not bring us the fulfilment it once brought us?

But, we work hard. We grin and bear it, because that’s what we are supposed to do, right?

Well, I think times are changing!

You can create something on the side that’s both fulfilling AND can be quite lucrative.

Just in case something should ever happen to your main income source?

You may start to enjoy what you’re doing on the side so much that you’ll go on to make that your full-time gig.

You’ll be able to decide whatever you want, as YOU are in full control over your income and your future now.

So…

If you don’t have anything like this set up yet, may I suggest you do it sooner than later?

Because who knows what the future will bring us from one day to the next…

Everything You Need to Build a Business

===> Learn More

Andrea Scafidi


Laying out a “welcome mat”?

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A win/win plan that gets commissions…

What if you could lay out a “welcome mat” for someone and then earn a commission for it?

Could you do that?

I’m not sure if you’ve been to a store like Walmart? And there’s a guy or gal at the front door there to welcome you?

They may help wheel over a shopping cart for you, or point you towards an item you’re looking for…

Yet, their main job is to welcome you thru the front door!

That’s it. ?

Of course, I’m not recommending you become a Walmart greeter. Cool if you want to do that, but the pay isn’t that great. (And you’re bound by a work clock!)

Yet…

There is a sort of “online version” of this.
(And it pays MUCH better…)

Right now, stats show that folks are FED UP with their jobs. They’re looking to earn more income, and their looking to gain financial independence for them and their families.

Many others are okay with their careers, yet they want to secure an extra income on the side. They want to do something more fulfilling. (And build a plan-b, just in case…)

They’re actively SEARCHING for a plan and business model they can walk in through the “front doors” and start, ASAP…

That’s where we come in to help ‘em…

===> By using this simple plan

You’re able to lay out the welcome mat and send people into this amazing biz model. (They’ll show you how.)

Would you like to join us?

===> Get all the 411 here

Best,

Andrea Scafidi

Your customers don’t care about you, or your product – they ONLY care about this one thing

Do you know why people buy from you? Why they really buy from you? Hint: They don’t really care about the products and services you sell. But there’s another reason – a hidden reason why they buy. If you can discover it, you can unlock the riches that are stored away in your marketplace.

“People don’t buy for logical reasons. They buy for emotional reasons.”

~ Zig Ziglare

What I’m trying to say is that your customers don’t really care about your product or service, directly. They don’t care about the “thing” you sell, they only want the benefits they think they’ll get when they give you their hard-earned money. Most business people are too in love with their products and they never figure this secret out. But it makes life so much easier for those of us who have. So welcome to the inside.

You may be thinking, “What do you mean my customers don’t want my products and services? Why else are they buying?” Well, that’s a good question, isn’t it? But think about it. Whatever people buy, they buy for the perceived benefit it will bring them – whether that’s warmth, speed, money, or social prestige. So really, your ability to make a profit through your marketing strategy ultimately relies on building a case in your prospects’ minds, for all the benefits they’ll receive from buying your product or service from you.

Most business people don’t really see it like that. A restauranteur thinks they’re selling steak and potatoes, but they’re really selling the dining experience. Or take a look at Subway sandwiches, to continue the food analogy. Subway revolutionized their entire business when they started selling a healthy alternative to cheeseburgers, instead of peddling their boring lineup of sub sandwiches.

In marketing, we teach small business owners that people don’t want a quarter-inch drill bit; what they want is a quarter-inch hole. The only reason they buy a quarter-inch drill bit is so they can get their quarter-inch hole. Other than that purpose, the drill bit doesn’t matter. But, what if there was an alternative way to getting that quarter-inch hole? What if you could shine a laser at the wood and drill any sized hole in a split-second, or some other technology made it easier? Would that hole-cutter sell? Of course it would, as long as it was safe and effective. The drill bit is only a means to an end. What they really want is a hole.

Years ago, marketing guru Ted Nicholas invented a copywriting strategy he called “The Hidden Benefit.” He said to ask, “If I had God-like super powers and could bestow upon my prospects anything that they wanted, what would it be?” His example was a book of boring corporate forms. The headline he wrote was, “What will you do when the I.R.S. seizes your personal assets to satisfy a judgment against your corporation?” He wasn’t selling business forms, he was selling protection. Ted’s book of corporate forms will keep you from getting in trouble with the I.R.S. He scared the holy hell out of everybody with that headline, and sold $70 million worth of his boring corporate forms.

If you ignore basic human emotions and don’t link them to your product, you’ll never be nearly as effective as you could be. Use the old Ted Nicholas method to discover the hidden wants in your market? What’s the hidden benefit? If you were omnipotent, what’s the one thing that your product could do, the biggest benefit it could give your customers? Consider that, and you’ll come up with all kinds of amazing ideas that you couldn’t think of before. Click Here